Hollie Woodward Net Worth – $1.5 million
What is Hollie Woodward’s net worth?
Introduction
Hollie Woodward is an American Instagram influencer, makeup and lifestyle blogger, and content creator.
Her rise to fame was through her popular “Hollie Elizabeth” blog, which picked up traction right out of the starting gates.
The Origin Story
Hollie Woodward was born on April 12, 1987, in Shreveport, Louisiana, United States.
When she was a young girl, her parents relocated to a small town just south of Indianapolis, Indiana, where she spent the remainder of her childhood and teenage years.
There is not a lot of publicly available information about her childhood, aside from her graduating high school before attending Utah Valley University in Orem, Utah.
Husband
Hollie Woodward met her now-husband, Darek Woodward, while attending university.
One year after dating, the couple tied the knot in the Salt Lake City Temple.
Two years into their marriage, they decided to move back to the Midwest, where they both originally come from.
Together the couple has three daughters: Brielle, Brynleigh, and Blakely.
Career
Hollie Woodward and Katy Harrell – @Getty
According to her website, Hollie had always been interested in and passionate about fashion, trendy clothing, beauty, makeup, hair, and anything else female fashion.
She is a self-proclaimed “girly-girl.”
Woodward took her passion and turned it into a career with incremental progress.
The beauty blogger initially took a shot at a career in beauty and fashion by starting her own blog, which she named “Hollie Elizabeth.”
Her blog was a shot in the dark, considering she did not have any formal experience in the fashion and beauty space, but fortunately for her, her passion was enough to create killer content.
She created the blog long before she became a mom, so her content was primarily focused on fashion. However, when she introduced children into her life, her blog morphed into a family and lifestyle blog infused with fashion.
Her blog grew large enough that it gets enough traffic each day that it qualifies for display advertising and affiliate marketing, which became a substantial part of her growing income.
One of the biggest sponsors on her blog is Pantene, a brand of hair care products sold in all major department stores.
Her blog is not the only platform she utilizes for brand promotion.
She is also an Instagram influencer which is infused into her blog.
Her Instagram account went live around the same time the platform gained momentum in the American market.
Like her blog, her Instagram account was originally centered around fashion and beauty.
Woodward knew how to market herself and create photos to capture like-minded women, which helped to grow her page to the size it has become.
YouTube
Over time, her page evolved into family-friendly content as she began to focus her content on her family and their life.
The mom of three did not only find success on Instagram and through blogging. She also attempted to dabble in creating YouTube content. Her channel was created on October 8, 2011, but it wasn’t until February 13, 2017, that she started to create content for her growing fanbase.
Her first video was titled “Everyday Makeup Routine | Hollie Woodward,” and for her first video, it did substantially well. It garnered over 35K views and a good amount of user engagement. The video is essentially a makeup tutorial which was a popular style of content during the time it was uploaded.
Following this video, Woodward uploaded only one more, until her account went dormant. Less than two weeks later, she uploaded “Hollie Woodward | Everyday Easy Beachy Waves Tutorial,” which is a 12-minute hair tutorial. The video accumulated over 24K views, so her content was clearly resonating with viewers.
Despite this, she stopped creating content on the platform.
She has never explained why but it could be due to her growing success on other platforms, which was consuming her time.
Family
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Aside from her online career, she is very vocal about being extremely family-oriented.
Woodward spends more of her time with family and shares her life with her followers.
Her three daughters (Blakely, Brynleigh, and Brielle), husband, and close friends are regularly featured in her content.
Hollie shares her many success milestones, including building a new home in Nashville, Tennessee, taking her children on vacations, and collaboration successes.
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Hollie Woodward – Net Worth
So, how much is Hollie Woodward worth? Woodward earned most of her wealth from blogging and brand deals via her Instagram. As her Instagram page grew, so did her collaborations, which resulted in a swiftly growing net worth. Therefore, Hollie Woodward has an estimated net worth of $1.5 million.
Some of the more popular collaborations she has been with Vici Dolls, LTK, Women’s Best, Walmart, Pink Lily, IN COMMON, and Magnolia Boutique, among many others.
Since Woodward’s original passion is fashion and beauty, she spends a lot of her time mastering the art of makeup.
As such, she was contacted by Sigma Beauty, an American award-winning makeup brush company, to collaborate in creating her own line of brushes.
She has done two collaborations with the company under the time SIGMA x HOLLIE WOODWARD. The line did so well that it was picked up by Nordstrom.
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