Maxx Chewning – Net Worth, Biography, Height, Weight, Deadlift

Maxx Chewning, nicknamed “Deadlift Brah,” is an American entrepreneur, fitness and social media celebrity who is popular for his ”More Life” series on his YouTube channel that has exceeded over 349,500 subscribers. In addition, Maxx owns the athletic apparel line – ”Ever Forward Apparel.”


He was born on September 9, 1989, in the US.

Chewning first started going to the gym at age 21. After he saw his strength and size transform – Maxx became quite addicted to fitness.

During an interview, he said:

”I got into lifting when I was about 21-years-old. I am 25 right now, so I have been lifting for about 4 years.”

Maxx went on to say:

”My roommate actually got me into working out and into fitness.”

After about 12 months of training in the gym, Maxx was able to set a personal record in the deadlift of 420 lbs, at 160 pounds of body weight. His current maximum deadlift is of 600 lbs.

In his words:

”I hover between 165-175 lbs bodyweight and my current maxes are: Deadlift- 600lbs (sumo), Bench- 295 (pause), Squat- 455.”


He created his YouTube channel on August 7, 2011. Maxx uploads workout, nutrition, record lifts, and lifestyle videos to his self-titled channel.

His most popular video is titled – ”BUYING MY SISTER A NEW CAR!!!.” The video was published on December 7, 2017, and it has more than 968,000 views. His second most viewed video is called – ”10k Calorie Food Challenge.” The video has over 916,000 views, and it was published on July 19, 2014.


Maxx has over 326,000 followers on Instagram, where he documents his workouts and diet as well.


Chewning is 177.5 cm tall.


He follows an IIFMY (or “If It Fits Your Macros”) approach to dieting. IIFMY helps people lose weight by tracking macronutrients (fat, protein, and carbs) without restricting food choices. 

A standard “If It Fits Your Macros” breakdown would have you consume 25 to 30% of calories from protein, 40 to 50% of the calories from healthy carbs, and the remainder from healthy fats.

Since all foods are allowed, many followers of this diet consider IIFMY a welcome change from eliminating entire food groups or strict calorie counting.

But, it is important to remember that the “If It Fits Your Macros” program tends to be lower in total fats and carbs, and higher in protein, for optimal weight loss conditions.

Thus, it is essential to understand which foods have the highest quantities of each macro.

Highest Carb Foods

Healthy high-carbohydrate foods include the following:

  • mangoes;
  • papayas;
  • potatoes;
  • sweet potatoes;
  • buckwheat;
  • mangosteens;
  • pasta;
  • oatmeal;
  • bread;
  • tomatoes;
  • rice;
  • barley;
  • quinoa;
  • bananas;
  • polenta;
  • oranges;
  • blueberries;
  • blackberries.

High Fat Foods

Foods that are high in healthy fats include the following:

  • walnuts;
  • flax seeds;
  • avocado;
  • chia seeds;
  • almonds;
  • sesame seeds;
  • olives;
  • cashews;
  • sunflower seeds;
  • hazelnuts;
  • watermelon seeds.

High Protein Foods

Healthy foods that are high in protein include the following:

  • red kidney beans;
  • chickpeas;
  • almonds;
  • chia seeds;
  • lentils;
  • walnuts;
  • black beans;
  • flax seeds;
  • hazelnuts;
  • brown rice;
  • navy beans;
  • oat bran;
  • sunflower seeds.

Maxx also said about his diet:

”I eat chipotle probably 5-6 times a week… I eat one meal out a day 99% of the time… Cooking food at home would be much cheaper obviously.”


”Never give up on what you want to try. I think too many people go out there and they start their dreams, and they don’t see necessarily the immediate benefits from it or the immediate gains from it.”

”My roommates in college tried to get me to go work out with them, but I’d much rather eat candy all day, play video games, and just sit here. And because I wasn’t putting on weight, I just didn’t see the need to.”

”Never start a clothing company because you will be annoyed 24/7 at stupid annoying problems.”

”Make the gym fun, don’t make it a chore every single time you go in there, that you’re forcing yourself to workout. Make it something you love to do.”

“That’s funny because to the Internet, I look like I don’t even lift. I’ve always been a smaller guy with a smaller frame, but I would never claim that I am the strongest smallest guy. There’s always going to be someone stronger and better out there.”

”The biggest piece of advice I could give someone who’s maybe just starting out, who wants to get into strength training, is to not compare yourself to other people.”

“I’m known to be fairly strong for my smaller-than-average legs and arm.”


Maxx is good friends with Rob Lipsett, a fellow fitness enthusiast who has decided to forego college and pursue a career as a fitness trainer. In 2018, Lipsett began appearing on the TV dating show Love Island.

Rob has over 433,500 YouTube subscribers and more than 510,000 Instagram followers. Rob also founded Lipsett Fitness brand. 

Maxx Chewning – Net Worth

Chewning earns most of his wealth from running advertisements on his YouTube channel. Currently, Maxx has over 85 million views on his YouTube channel, which translates in about $180,000 in revenue.

However, in 2014, Chewning started his own clothing line apparel – ”Ever Forward Apparel.” He took the motto “Ever Forward” from his late father. Therefore, Maxx Chewning has an estimated net worth of $0.8 million.

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