Ali-A (real name – Alastair Aiken) is a British YouTube personality who posts gaming videos on his YouTube channel, earning more than 16.4 million subscribers.
The Huffington Post has stated that:
“Ali is one of the UK’s most popular and influential entities globally and is at the forefront of the online and YouTube revolution.”
Aiken was born on November 6, 1993, in London, England.
He has a brother, Simon Aiken.
Alastair started his YouTube channel Ali-A on September 13, 2006. He once said:
”After I started to earn money and it was like, you know what, if it keeps going in this direction I definitely should consider it [as a career]!’”
Currently, his channel has over 4.8 billion views and over 16.4 million subscribers.
His YouTube channel provides gamers with all info, tips, and hacks available regarding Call of Duty (a first-person shooter video game franchise that was published by Activision) and its various franchises like:
- Call of Duty: WWII;
- Call of Duty: Black Ops;
- Call of Duty4: Modern Warfare.
Redbull’s eSports division has referred to his channel as the:
“biggest Call of Duty YouTube channel.”
In December 2019, Aiken tweeted:
“I’ve uploaded over 4,750 YouTube videos, which if you spread out as 1 per day, would make over 13 YEARS of daily uploads!”
Lately, Alastair is known especially for his Fortnite content. He said:
“My goal now is to just maintain and keep on enjoying making more Fortnite content.”
- February 11, 2019 – 16 million subscribers;
- September 23, 2018 – 15 million subscribers;
- June 28, 2018 – 14 million subscribers;
- April 21, 2018 – 13 million subscribers;
- March 15, 2018 – 12 million subscribers;
- February 7, 2018 – 11 million subscribers;
- January 2, 2018 – 10 million subscribers;
- September 3, 2017 – 9 million subscribers;
- April 24, 2016 – 8 million subscribers;
- November 8, 2015 – 7 million subscribers;
- May 2, 2015 – 6 million subscribers;
- November 22, 2014 – 5 million subscribers;
- May 4, 2014 – 4 million subscribers;
- November 15, 2013 – 3 million subscribers;
- July 10, 2013 – 2 million subscribers;
- January 5, 2013 – 1 million subscribers.
Aiken has a secondary YouTube channel, named – ”MoreAliA.” This channel has over 5.15 million subscribers and more than 1 billion views.
On the channel, Aiken typically plays other games, such as – Mario, Minecraft, or Pokemon Go. He also uploads vlogs.
Aiken has over 255,000 followers on Twitch.
In October of 2017, Alastair and Cavan Scott co-authored a book, titled – ”Ali-A Adventures: Game On! The Graphic Novel.”
In 2015, Ali-A began a relationship with Clare Siobhán, an Instagram star that has over 335,000 followers on the platform.
Siobhán has also worked as the social manager for Xbox EMEA. In addition, Clare is a popular YouTuber with more than 1.61 million subscribers.
The couple got engaged in 2019.
”Never been so nervous in my life preparing for the proposal – I’m so happy it went to plan!”
During an interview, Alastair talked about the difficulties of having a relationship while being a popular YouTuber. He said:
”If you imagine you’ve got a friendship group and a few of your friends are talking about your relationship, multiplied by tens of thousands, that’s kind of what it’s like!”
The couple has a YouTube channel, named – ”Clare & Ali.” It has over 742,000 subscribers.
Aiken is 6 ft 2 in (187 cm) tall.
”I’ve always struggled to look in the mirror and see my “real” size.”
”I’m sorry I thought it was a Reindeer when it was actually a Mammoth.”
Alastair took part in Cancer Research UK’s 1,000 hours of a fundraising event in 2016.
In the same year, Aiken, TheSyndicateProject (a British YouTuber, real name – Tom Cassell), and KSI (real name – Olajide Olayinka Williams “JJ” Olatunji) were featured in a documentary called ”Minecraft: Into The Nether.”
Alastair is a fan of YouTube personality Casey Neistat. Ali confessed in an interview:
”I follow hundreds of YouTubers, but I really like Casey Neistat.”
”He makes great vlogs, which are always fun to watch while I eat lunch!”
The BBC referred to Alastair as a “YouTube megastar” on June 6, 2017.
In 2018, he went to a huge Fortnite scene in Dubai. He said about the trip:
”It’s been very good. It’s been a very short trip but we packed in a lot.”
Aiken went on to say:
”We got to go to the desert for the first time, then we rode on a camel, went dune bashing, there was a falcon display, fire display, amazing meal – it was a really cool time.”
His main YouTube channel holds 2 Guinness Book of World Records for being the most viewed channel and the most subscribed channel for the game Call of Duty on YouTube.
When asked about his first favorite game, he responded:
“I particularly loved Pokémon and Mario, and that has led to a lot of Mario Kart and Pokémon GO videos on my channels!”
“My first favorite was probably Pokémon Gold on Game Boy!”
In 2016, he co-hosted NCS Yes Live in the London Roundhouse.
Ali-A – Net Worth
Alastair earns most of his wealth from ads on his YouTube channels. Combined, all his YouTube channels have more than 5.8 billion views, meaning about $12 million in revenue.
On both his channels, Ali is signed on with the MCN StyleHaul, an early pioneer of native advertising on the digital platforms.
He also makes money from sponsors. For instance, in 2019, Turtle Beach announced that they continue their partnership with Aiken.
Turtle Beach is the global leader in gaming audio. Alastair is using Turtle Beach products for all of his gaming content.
Ali-A said in a press release:
“Audio is such a key element to victory in the games I play, so it’s really important for me to use headsets that provide the very best.”
Julian Woods, Managing Director, Turtle Beach Europe, stated:
“We’re thrilled to continue our relationship with Ali.”
Woods also said:
“He has a genuine affinity for Turtle Beach, and it will be great to see him outfitted with our latest headsets and other gear as he achieves many more victories in the future.”
Alastair has other sponsors including – Scuf Gaming, G2A, Elgato Gaming, Monster, and Kontrol Freek. Furthermore, he makes some money from staring in the CBBC car show, Ali-A’s Superchargers. Therefore, Ali-A has an estimated net worth of $17 million.