Doug DeMuro is one of the most popular automotive YouTubers. At the time of writing, DeMuro has more than 3.87 million subscribers on his YouTube channel.
He was born on May 22, 1988, in Denver, Colorado, USA, as Douglas DeMuro.
Doug graduated from George Washington High School.
After he finished high school, Doug moved to Georgia and attended Emory University.
At age 21, he started to work for the Porsche North American Headquarters in Atlanta as a Vehicle Allocation Manager.
”I was responsible for allocating all the cars to all the dealers across the country, including Carousel,” he said.
In January 2013, Doug left his job at Porsche and started writing automotive articles for Autotrader. At some point, DeMuro became the editor of an Autotrader blog called Oversteer.
In July 2013, DeMuro released his first book, titled – ”Plays With Cars.” In the book, Doug details many interesting experiences, like a road trip across the US in a Lotus Elise without air conditioning or buying an old Land Rover sight unseen.
On September 11, 2013, Doug created his YouTube channel.
”When I was at Emory, YouTube was just sort of in its infancy, and I never, at any point, ever, once, considered that this would be something that I would do as a job,” he told EmoryWheel.
In 2019, he complained that car companies don’t take YouTube car reviews seriously. ”I average 1.1 million video views in a week, which is by far the most per video average of any car YouTuber,” he explained in a video. ”So, isn’t it in the best interest of General Motors to get me a car so it can get a lot of exposure?”
In June 2016, Doug published the book ”Bumper to Bumper.”
In 2017, DeMuro appeared in the series ”Jay Leno’s Garage.”
In August 2018, he started his second channel, ”More Doug DeMuro.”
In June 2020, he launched an online auction website for modern enthusiast cars, called Cars & Bids. It is advertised as ”the best online auction marketplace to buy and sell modern enthusiast cars.”
His website does not accept cars built earlier than 1980. It asks for a 4.5 percent commission fee, which is capped at $4500.
In July 2017, Doug DeMuro married his wife, Joanna.
They met when Doug was a Resident Advisor at Dobbs Hall.
In 2019, he bought a house in the Mission Hills neighborhood for $1.7 million from color expert and tetrachromat artist Concetta Antico.
Doug DeMuro is 6 ft 4 in (193 cm) tall.
”Some guys wash their cars, some guys drive their cars. That’s an old saying among automotive enthusiasts.”
”I cannot tell the difference between 2.8 seconds and 3.0 seconds from 0 to 60 mph. I just know it’s massively fast.”
”I wish I had $100 for every time someone told me their rare car was going to shoot up in value.”
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Some of the cars he has owned include the following: Volvo 850 Turbo, Mercedes Benz G 500 Cabriolet, Mercedes Benz E55 AMG, Land Rover Defender 90, Cadillac CTS-V Wagon, Lotus Elise, Ford GT, Aston Martin V8 Vantage Coupe, Range Rover Classic, Mercedes G500, Ferrari 360, Dodge Viper GTS, and Nissan S Cargo.
”My first car was a 1996 Volvo 850 Turbo that my parents bought it for $6000,” Doug said in an interview. He added: ”My next car was an Audi A4 with an automatic. I didn’t get a cool car until I graduated from college and bought an E36 M3.”
”I’ve owned eight German cars, five American cars, five Japanese cars, four British cars, one Swedish car, and an Italian car, for a total of 24 vehicles,” he wrote on Autotrader in 2017.
DeMuro appeared on Matt Farah‘s podcast The Smoking Tire.
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Doug DeMuro – Net Worth
DeMuro earned most of his wealth from ads on YouTube, working for Porsche North American Headquarters in Atlanta, writing automotive articles for AutoTrader, and managing his online auction website Cars & Bids.
On YouTube, Doug has over 1.2 billion views, meaning about $3 million in revenue before taxes. DeMuro also makes money from selling copies of his books – From My Perspective, Plays With Cars, and Bumper to Bumper. Therefore, former Porsche manager and automotive reviewer Doug DeMuro has an estimated net worth of $2.5 million.
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