What is Mia Maples’ net worth?
Mia Maples became famous as YouTube’s Ivorygirl48 and has a net worth of $1.5 million.
The Canadian DIY princess is widely recognized for her craft and DIY tutorials, product reviews, and haul videos, but she’s also got a smattering of vlogs, beauty tutorials, and GRWM content.
Mia launched her online videos as a side hustle, and she has amassed millions of followers across her social media accounts.
Like YouTube, where she has more than 4.4 million subscribers. And Instagram, where she’s got another 514,000.
The true blue family girl often features her loved ones on her channel—like her mom and dad, her brother, and her fiancé.
As she branches out into big brand partnerships, the sweet, down-to-earth entertainer managed to remain relatable to her fan base, too.
So here’s what we know about this diminutive Canadian influencer.
The Origin Story
Mia Maples was born on March 18, 1999, just outside of Edmonton, Alberta, in Canada.
She comes from a tight-knit family and has a brother named Tate.
When Mia was 19 years old, she decided it was finally time to move out of the home.
The main reason was that her parents’ home and her video room were overrun with products she needed to review.
It was getting her down, and she realized she needed a dedicated space to store everything.
Her dad suggested she buy a house, rather than rent one.
The market was in favor of buyers and the move made more sense financially.
To help her cover her mortgage, Tate moved in with her.
Getting approved by a bank was a long and arduous process, and Mia’s parents ended up guaranteeing the loan—but thanks to a lucrative YouTube career, it all worked out in Maples favor.
Mia is famously tight-lipped about her life off-camera and explained to her followers that she didn’t really want to talk about her move on her channel.
In the end, though, she opened up about her home—and her viewer count skyrocketed.
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Love In The Spotlight
Mia began dating her boyfriend Luke in 2015 when she was only 16 years old.
The teenagers often featured together in Mia’s early videos—like 2017’s Boyfriend Buys My Outfits and 2018’s Boyfriend Does My Makeup.
The loved-up duos were #relationshipgoals for many of Mia’s subscribers.
At the start of 2019, Maples posted her Hawaiian vacation vlog with her family and Luke.
Then fans didn’t see him again.
Thousands of comments asking where Luke was, and if the pair had broken up, followed over the next couple of years—but Mia didn’t respond to any of them.
Then, in August 2020, she finally posted a Q&A where she addressed the relationship question.
As it turned out, she and Luke had broken up back around the time of their Hawaiian escape.
The split was fairly amicable, but it took Mia a long time to come to terms with the end of her 4-year relationship—even though she was the one to end things.
In July 2021, Mia uploaded a video where she was trying on outfits and getting ready—for a date with her new boyfriend.
She explained in the video that she wouldn’t be sharing the relationship on social media, or expecting her new boyfriend to be on camera.
Her fans were surprisingly supportive.
Husband
In 2021, Mia Maples got engaged to her boyfriend, Stuart.
In early 2022, Mia uploaded a video titled – “Meet My Fiancé !! *answering all your questions*.”
“He’s a very private person, but he has graciously accepted being in a video because he’s chosen to spend his life with me,” Maples said in the video.
Mia Maples and Stuart married in September 2022.
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A Rising Star
Mia Maples launched her YouTube channel under the name Ivorygirl48 on Valentine’s Day of 2013.
Her first video was a makeup tutorial, and Mia garnered an audience for her affordable drugstore looks (that one used Maybelline and Rimmel products).
Following her amateur debut on the channel, she also uploaded her first ‘brother does my makeup’ video, a DIY decorations video, and a room makeover.
A jack of all trades, Maples also posted some arts and crafts, shared a few recipes, and gave us a little insight into her life with a vlog post.
The self-confessed “chameleon” doesn’t like to be pigeon-holed into only covering content in one area.
She enjoys switching things up with try-on hauls, makeup tutorials, and product reviews, but loves the flexibility her fans give her to also share cooking tips, holiday vlogs, and the occasional prank.
Make no mistake, though—Mia Maples is no shock jock.
She’s gained her following thanks to a positive attitude, a down-to-earth nature, and a refreshing lack of entitlement and drama.
A Bump In The Road
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In September 2019, Mia hit a bump in the road on her YouTube journey—when the giant video streaming platform unverified her account.
The little blue checkmark beside her name—which showed viewers that she was the official Mia Maples—dropped off, and Mia didn’t know why.
She tweeted to her fan-base that after seven years of working to get verified—and “validated” as a content creator with the platform—YouTube unverified her.
Several other high-profile influencers were unverified at the same time as Maples.
Whether the issue was a mistake on the part of the platform or a glitch in the matrix, was never uncovered—but Mia got her checkmark back not too long after.
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Net Worth 2024
So, how much is Mia Maples worth? Maples earned most of her wealth from sponsorships, ads on YouTube. and merch. On YouTube, Mia has over 793 million views meaning about $2.4 million in revenue before taxes. Therefore, Canadian YouTuber Mia Maples has an estimated net worth of $1.5 million.
Want to get to know Mia Maples better? This is one of the Wish hauls and try-on videos that fans adore.
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I am Bulgarea Candin Stefan, and I founded FamousPeopleToday.com in 2018. I’m using my bachelor’s degree in economics and 9 years of experience in blogging to guide millions of people through the incredibly complex world of celebrity net worths.