Alex Choi – Net Worth, Lamborghini, Age, Job

Alex Choi is an Automotive YouTube video creator who has more than 494,000 subscribers on his self entitled channel. Choi earned over 10.8 million views with his video “Lamborghini Launch Control Reaction Compilation.”


He was born on October 25, 1999, in Seoul, South Korea. Currently, Alex is based in Los Angeles, California, USA. There is not much information regarding Alex’s parents, childhood, and studies.


He has started his YouTube channel on July 15, 2017. His channel has over 523,000 subscribers, and it has more than 40 million views.

Alex introduced himself on YouTube with a video called “Fiat 500e DRIFT CAR build.” It currently has about 62,000 views and was published in July of 2017.

His most viewed video on his YouTube channel has more than 11 million views (published on July 28, 2017) and is titled “Lamborghini Launch Control Reaction Compilation.” 

His second most popular video is titled – ”COPS ARREST BUGATTI OWNER FOR GOING TOO SLOW!!!.” The video was published on May 3, 2018, and it has more than 3.8 million views.

In March 2018, Alex uploaded a video to his channel entitled, “Police SEIZED my car and sent me to JAIL!!!.” Choi said that he was arrested after attending an illegal stunt show in LA where people were injured. 


Alex owns a Lamborghini Huracan, a sports car that is manufactured by Italian automotive manufacturer ”Lamborghini.” The car has an average price of $185,000.


Alex began posting car content on Instagram in May of 2016. In the present day, he has over 627,000 followers.

READ MORE: Who is JonTron?

Police Joyrides His Lamborghini

On August 19, 2019, he posted a YouTube video that shows him approaching a police officer at a gas station and asking him if he wants to swap cars.

Choi said:

“You might lose your job.”

The officer responded:

“As long as I’m YouTube famous.”


In September 2018, Alex narrowly missed a motorcyclist while attempting to perform a doughnut on Mulholland Highway.

As the video shows, Alex, for some reason, decided to drift across a two-lane road but failed to notice that a motorcycle was coming. Luckily, the two narrowly missed each other and everyone was fine.

He immediately pulled over following the near-miss, only to receive a severe tongue-lashing from a woman (she is believed to be the rider’s girlfriend) who witnessed the whole thing.

READ MORE: What is Magnus Walker’s net worth?

He had the decency and good sense to stick around and to apologize profusely to her and to the rider, too. Choi said that the motorcycle was in his blind spot.

The incident was uploaded to Youtube where Alex was criticized by the motorcycle community.

In December 2018, Alex was arrested in Beverly Hills, California for refusing to comply with a police officer.

This arrest doesn’t seem to be slowing him down as he pointed out that he “still has his driver’s license” and his M2, referring to his modified BMW M2 (fact – The BMW M2 is the only 2 Series Coupe available with a dual-clutch transmission) that he can be seen burning out in on a previous post.

In April 2019, his trip to Coachella was cut a bit short and Alex had to return to LA since his Huracan started to lose oil.

Emelia Hartford was featured in a video eating breakfast on the back of his Lamborghini Huracan.

Emelia is an actress, writer, and YouTuber. She has earned more than 191,000 followers to her Ms.Emelia Instagram account.

READ MORE: Northernlion – Streamer Profile

As an actress, she appeared in ”From Mexico With Love” as well as in the role of Sofia in the mini-series ”Men, Women & Reality.”

She is also famous for her autovlogging on her YouTube channel, which has amassed more than 287,500 subscribers thus far.

In June 2019, Alex posted a video of a Tesla Model 3 Performance car driving under ”Autopilot” with nobody in the driver’s seat.

READ MORE: Coach Corey Wayne

”Autopilot” is an automated series of driving assists that can operate some of the car’s functions on its own, like – throttle input and steering.

However, Autopilot doesn’t make the car fully autonomous.

According to the product’s page:

”Current Autopilot features require active driver supervision and do not make the vehicle autonomous.”


”I illegally bought this illegal race car to illegally drive it on the street.”

”I’m into aviation just as much as I’m into cars.”

Alex Choi – Net Worth

Choi earned most of his wealth from his businesses as well as from his YouTube channel. On YouTube, the money is made through advertisements. There are two types: CPC (cost per click) and CPM (cost per thousand views). 

In a CPC advertisement, you get paid based on how many viewers click on the ads surrounding your YouTube video. If the advertisement is CPM, that means the viewer of your video must watch the ad for longer than 30 seconds.

In addition, Alex sells merch on his website. Therefore, Alex Choi has an estimated net worth of $2.75 million.

READ THIS NEXT: Alex Becker Net Worth


Leave a Comment